Research plan

• What’s the problem?
• What’s the goal of this research?
• Who do we need to learn from?
• How will we gather the information?

Resources

• Interview guides
• List of participants
• Figma files or prototypes
• Mixpanel dashboards

The study

Example: Conduct a handful of remote interviews with pilot experts from each participating market.

Interview Notes

• Stakeholders
• Experts
• Coaches

Summary of findings

• Link to digital whiteboard
• Common themes and patterns
• Unexpected results